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AI made content
abundant.
Trust got expensive.

Paid efficiency is dropping. Cold email and branded content get tuned out. In the AI era, you win by borrowing trust from people your buyers already follow. We match you with the right creators and run the program end to end.

Resonant is an end-to-end influencer agency for B2B SaaS. We connect brands with vetted technical voices on LinkedIn, Substack, X, and YouTube — and run the campaigns end-to-end.

How it works →

Built by a tech influencer, a marketing leader, and a performance marketer.

In 30 seconds

Resonant, in three lines.

What it is

Resonant is an end-to-end influencer agency for B2B SaaS. We connect brands with vetted technical voices on LinkedIn, Substack, X, and YouTube — and run the campaigns from brief to attribution.

Who it’s for

B2B SaaS, developer tools, AI infrastructure, and product-led companies that need to reach builders, founders, and technical decision-makers.

How it works

Tell us your goals. We match you with creators whose audiences fit, brief them, run the campaign, and report on performance — end to end.

Featured from our network

Vetted, not scraped.

Every creator on Resonant is hand-picked for technical credibility, audience quality, and the willingness to say no to work that doesn’t fit. We’d rather start narrow than scale noise.

Why now

Trust has never been more valuable.

Builder audiences are forming in public.

On LinkedIn, Substack, X, and YouTube, the people your buyers follow are practitioners — engineers, founders, and operators sharing real perspective. These audiences are technical, specific, and engaged in ways paid channels can’t replicate.

Credible voices reach where ads can’t.

When buyers are skeptical of brand messaging, third-party credibility carries weight campaigns alone can’t. A respected practitioner endorsing your product changes how a buyer reads everything else you say.

The problem

The problem brands actually face.

  • Brand content alone doesn’t carry enough weight with technical buyers.
  • Finding the right creators is slow and inconsistent.
  • Managing briefs, approvals, timelines, and publishing kills momentum.
  • Content misses when it sounds like marketing copy instead of something a real person would say.

Why Resonant

Credible voices. Real results.

We know tech audiences

We understand category nuance and what makes content believable to technical buyers. No generic influencer playbooks.

Credibility over follower count

We match creators based on credibility, audience fit, and campaign goals. The biggest creator is not always the right creator.

We run the program

Campaign strategy, creator selection, briefing, execution, and reporting. Your team ships campaigns instead of managing spreadsheets.

How it works

Simple by design.

01

Campaign strategy & creator selection

Share your goals and audience. We find creators with the credibility, relevance, and reach your campaign needs.

02

Briefing & content development

We handle angle development and creator-ready content support so the output sounds authentic, not like marketing copy.

03

Execution & reporting

Program management from publish to performance. Reach, engagement, brand lift, and pipeline influence — all measured.

FAQ

Frequently asked questions.

What is Resonant?

Resonant is an end-to-end influencer agency built for B2B SaaS, developer tools, AI infrastructure, and other product-led companies. We connect brands with vetted technical creators on LinkedIn, Substack, X, and YouTube — and run the campaigns end-to-end: brief, contract, content review, distribution, attribution.

Who is Resonant for?

Brands selling to builder audiences — B2B SaaS, developer tools, AI infrastructure, fintech infrastructure, and product-led companies whose buyers are engineers, founders, and product leaders. On the creator side: established product, growth, and engineering voices with audiences worth earning.

How is this different from a typical influencer agency?

Most agencies are mass-market — they roster lifestyle and consumer creators, optimise for reach, and don’t speak the language of technical buyers. Resonant only works with B2B SaaS and developer-tools brands; the creators we partner with are vetted for technical credibility, not follower count. We run the full operational layer — briefs, contracts, payments, reporting — so brands focus on outcomes, not creator-ops.

How do you vet creators?

Every creator we work with is hand-picked for technical credibility, audience quality, and the willingness to say no to off-niche work. Featured partners include Ravi Mehta, Crystal Widjaja, Dan Olsen, Nesrine Changuel, and Oji Udezue. The bar is set; the network grows from there.

What does it cost?

Pricing is custom and scoped per campaign — based on creator tier, deliverables, and program length. Book a meeting and we will walk you through what a campaign for your category looks like.